Secret to retail business - 'low prices' and 'variety'

THE BUSINESS AND STRATEGY OF COSTCO

“My ‘secret’ is so simple that I’m reluctant to speak openly about it for fear of appearing stupid. I sell things as cheaply as I can.”

— Sol Price - founder of Price Club, the first warehouse club store that went on to merge with and become Costco

http://www.scuttlebuttinvestor.com/blog/2017/2/21/the-fervent-loyalty-of-a-costco-cost-member?curator=alphaideas&utm_source=alphaideas